As a business owner, you're focused on growing your company and making it successful. But underwriters - the professionals who evaluate risk for insurance companies - look at your business through a different lens. Their job is to determine how risky it would be for an insurer to cover your company.
Here's an overview of how underwriters assess business activities and what factors into their decisions:
One of the first things underwriters look at are your company's finances. Do you have steady revenue and profits? How much cash reserve do you have? Are you carrying a lot of debt? The stronger your finances, the less risky your business may seem.
Underwriters dig into how your business operates day-to-day. They want to understand your processes, safeguards, and policies around safety, security, compliance, and loss prevention. Disorganised operations or lack of proper procedures can raise concerns.
Industry and Competition
Your industry itself factors into underwriting evaluations. Businesses in historically high-risk sectors like construction may face more scrutiny. Underwriters also look at the competitiveness of your industry and how susceptible you are to disruption.
Past claims, especially for liability or workers' comp, can make underwriters cautious. Too many claims or large losses can signal underlying risks with your business. A clean claims history helps.
Underwriters look at the experience level of your management team. Seasoned leaders with strong track records in your industry are seen as a plus. New, inexperienced managers can make underwriters more hesitant.
How you handle safety and your workplace environment matters. Underwriters want to see robust safety protocols, training, and monitoring. Lax attention to safety is seen as a major liability.
By understanding how underwriters evaluate your business's activities, you can take steps to manage risk and put your company in the best position when seeking insurance.
Highlighting safety procedures, stable finances, experienced leaders, and organised operations will give underwriters confidence in your business. This can help you secure favorable coverage at a reasonable cost.